Brian has more than 25 years of executive-level marketing and strategic communications experience in high tech, in financial services, and in media.
At IntervalZero Brian is responsible for developing the messaging and the communications strategies for all of IntervalZero’s key internal and external audiences. Additionally, he heads the company’s customer-experience enhancement initiatives and champions IntervalZero’s overall commitment to building the strongest possible long-term relationships with its customers, trading partners and strategic partners.
Before joining IntervalZero in 2008, Brian was part of the Ardence/Citrix marketing group for more than six years. Brian developed the selling and positioning strategies for Ardence’s highly successful launch of its portfolio of software-streaming products. Ardence achieved 150%+ annual revenue growth for its Enterprise software products and received consistent industry recognition for product excellence.
Prior to Citrix’s acquisition of Ardence, Brian was instrumental in the creation of a breakthrough strategic partnership with Dell. The partnership enabled the rapid development and launch of a special Dell/Ardence product; a joint go-to-market strategy with Dell in early 2006; and finally to an OEM agreement with Dell.
Before joining Ardence, Brian was Vice President of Corporate Communications for one of Massachusetts’ largest bank holding companies and was a reporter, columnist and editor for a large Massachusetts media company.
He holds a B.A. in English Literature from the College of the Holy Cross.